🇩🇪Money on the table: Germany
Its worst price sits about 94% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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Pricing Score
46/ 100
Your prices sit well away from what these markets carry.
Scored across 9 of your markets.
Off targetYour pricing is well off what these markets can carry.
14 of your 17 price checks sit below the range their markets carry. One more sits above its own range, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 15 of your 17 price checks are costing you money. The worst are ranked just below.
The verdict
Your worst price in Japan sits about 809% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around. 7 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
17
2 products, 10 countries
Off-target
15
88% of price checks
Avg deviation
104.8%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 17 price checks, not 20. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
11
Below range
3
In range
2
Above range
0
Far above range
1
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Japan Far above range | 809% |
Germany Far below range | 94% |
France Far below range | 94% |
Brazil Far below range | 93% |
Canada Far below range | 92% |
Australia Far below range | 92% |
Plus 3 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check
Markets where pricing pulls in different directions
These 4 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- United KingdomModerate spread · 2 bands, all below range
- JapanModerate spread · 2 bands, all above range
- AustraliaSubtle spread · neighbouring bands, all below range
- IndiaSubtle spread · neighbouring bands, all below range
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 3 findings come from your own pricing data.
🇯🇵Your biggest market: Japan
Japan is your biggest market, and it's the one this report opens on. One tier here usually beats fixing a dozen smaller markets.
15 of 17 price checks are off
That's 88% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 2 products
Your widely sold products, most price checks off target first.
TimeTree Premium
7% in range · 15 price checks
Well under what the market carries · 11Under what the market carries · 3Inside the range the market carries · 1
1 more product in this audit.
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- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
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