Pricing Intelligence Report
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Issued July 25, 2026By MiravaRefreshed 22 days ago
Pricing Score
65/ 100

Based on 4 markets, so read it as a first look.

Room to improve

There's real money sitting in your pricing gaps.

19 of your 39 price checks sit below the range their markets carry. Another 11 sit above their own ranges, pricing buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 30 of your 39 price checks are where the money is. The biggest gaps are just below.

The verdict

Your worst price in India sits about 171% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around. 2 more markets have a price this far out.

Countries audited
5
of 175+ worldwide
Price checks
39
13 products, 5 countries
Off-target
30
77% of price checks
Avg deviation
25.6%
vs the local target price

Countries audited counts all 5 markets we analyzed. The score above covers the 4 we could measure. We ran 39 price checks, not 65. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
7
Below range
12
In range
9
Above range
9
Far above range
2

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 5 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
India
Far above range
171%
Canada
Far below range
34%
Germany
Far below range
21%
Australia
Above range
19%
Sign up to see the recommended price for each of these markets.
Inconsistency check

Markets where pricing pulls in different directions

These 4 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • GermanyModerate spread · 3 bands, all below range
  • IndiaModerate spread · 3 bands, all above range
  • CanadaSubtle spread · neighbouring bands, all below range
  • AustraliaSubtle spread · neighbouring bands, all above range
Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

All 3 findings come from your own pricing data.

🇨🇦Money on the table: Canada

Its worst price sits about 34% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.

🇸🇦Your biggest market: Saudi Arabia

We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.

30 of 39 price checks are off

That's 77% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 13 products

Your widely sold products, most price checks off target first.

16875 coins

0% in range · 4 price checks
Well under what the market carries · 2Over what the market carries · 2

2100 coins

0% in range · 4 price checks
Well under what the market carries · 2Over what the market carries · 2

377775 coins

25% in range · 4 price checks
Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 1

184725 coins

25% in range · 4 price checks
Well under what the market carries · 1Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 1

964350 coins

25% in range · 4 price checks
Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 1
8 more products in this audit.
Unlock the full report

You're seeing all 5 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

Free · No credit card

Prefer to look first? See what Mirava would change in a sandbox. Nothing goes live.
Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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