Pricing Intelligence Report
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Issued July 31, 2026By MiravaRefreshed 16 days ago
Pricing Score
71/ 100

Several of your price checks sit away from what their markets carry.

Scored across 9 of your markets.

Room to improve

There's real money sitting in your pricing gaps.

6 of your 18 price checks sit below the range their markets carry. Another 8 sit above their own ranges, pricing buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 14 of your 18 price checks are where the money is. The biggest gaps are just below.

The verdict

Your worst price in India sits about 43% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around.

Countries audited
10
of 175+ worldwide
Price checks
18
2 products, 10 countries
Off-target
14
78% of price checks
Avg deviation
17.7%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 18 price checks, not 20. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
0
Below range
6
In range
4
Above range
6
Far above range
2

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 10 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
India
Far above range
43%
Australia
Above range
16%
Canada
Below range
4%
Japan
Above range
3%
Germany
Below range
3%
France
Below range
3%
Plus 1 more off-target market. Sign up to see the recommended price for every market.
Findings

What stands out

All 3 findings come from your own pricing data.

🇨🇦Money on the table: Canada

Its worst price sits about 4% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.

🇺🇸Your biggest market: United States of America

Every price we read in the United States of America is a reference price. A reference price can't be off target against itself, so it isn't in the findings above.

14 of 18 price checks are off

That's 78% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 2 products

Products sold in most markets come first, then ranked by how many of their price checks land outside the range.

Premium Monthly

22% in range · 9 price checks
Under what the market carries · 3Inside the range the market carries · 2Over what the market carries · 3Well over what the market carries · 1

Yearly Subscription

22% in range · 9 price checks
Under what the market carries · 3Inside the range the market carries · 2Over what the market carries · 3Well over what the market carries · 1
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

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Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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