🇦🇺Biggest overprice: Australia
Its worst price sits about 38% past the top of the range this market carries. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
TrueID: #1 Smart Entertainment
TrueID : The Next World-Class Smart Entertainment Homepage • Express your personality through stories, trending topics, and content updates tailored to your interests. Watch • Don’t miss a new kind of entertainment with TrueID Short Drama…
App Storetrueid.net
Pricing Score
79/ 100
Your prices sit close to what these markets carry.
Scored across 6 of your markets.
On trackYour pricing is holding up well across markets.
11 of your 53 price checks sit below the range their markets carry. Another 30 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Your last easy wins are just below.
The verdict
Your worst price in Mexico sits about 72% below the range that market carries.
A small nudge up usually lifts ARPU without losing customers. 3 more markets have a price this far out.
Countries audited
9
of 175+ worldwide
Price checks
53
23 products, 9 countries
Off-target
41
77% of price checks
Avg deviation
17.1%
vs the local target price
Countries audited counts all 9 markets we analyzed. The score above covers the 6 we could measure. We ran 53 price checks, not 207. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
4
Below range
7
In range
12
Above range
28
Far above range
2
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Mexico Far below range | 72% |
Australia Far above range | 38% |
Japan Far below range | 26% |
Canada Far below range | 23% |
France Below range | 8% |
United Kingdom Above range | 6% |
Sign up to see the recommended price for each of these markets.
Inconsistency check
Markets where pricing pulls in different directions
These 6 previewed markets don't have one pricing story. In 3 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- MexicoExtreme spread · far high & far low
- CanadaWide spread · pulled both ways
- JapanWide spread · pulled both ways
- AustraliaSubtle spread · neighbouring bands, all above range
- United KingdomSubtle spread · neighbouring bands, all above range
1 more market shows the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 3 findings come from your own pricing data.
🇹🇭Your biggest market: Thailand
We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.
41 of 53 price checks are off
That's 77% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 23 products
Your widely sold products, most price checks off target first.
TrueID+ Monthly No Promotions
17% in range · 6 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 2
TrueID Plus Monthly
17% in range · 6 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 2
Miss Universe Thailand 2021
0% in range · 4 price checks
Under what the market carries · 1Over what the market carries · 3
True 5G Xclusive
40% in range · 5 price checks
Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 1
TrueID+ 30 Days Package
25% in range · 4 price checks
Well under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 1Well over what the market carries · 1
18 more products in this audit.
Unlock the full report
You're seeing all 9 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
Free · No credit card
No spam. Just the link.