Pricing Intelligence Report
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App Storefomo.gs
Issued July 31, 2026By MiravaRefreshed 16 days ago
Pricing Score
80/ 100

Your prices sit close to what these markets carry.

Scored across 7 of your markets.

On track

Your pricing is holding up well across markets.

6 of your 70 price checks sit below the range their markets carry. Another 33 sit above their own ranges, pricing buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Your last easy wins are just below.

The verdict

Your worst price in Australia sits about 39% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around. 2 more markets have a price this far out.

Countries audited
9
of 175+ worldwide
Price checks
70
13 products, 9 countries
Off-target
39
56% of price checks
Avg deviation
13.5%
vs the local target price

1 country couldn't be analyzed — we don't have a Mirava Index or live exchange rate for it yet, so it's left out of the scores above rather than guessed at.

Countries audited counts all 9 markets we analyzed. The score above covers the 7 we could measure. We ran 70 price checks, not 117. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
1
Below range
5
In range
31
Above range
27
Far above range
6

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 9 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
Australia
Far above range
39%
Canada
Far below range
23%
India
Far above range
20%
France
Below range
8%
United Kingdom
Above range
7%
Mexico
Above range
5%
Plus 1 more off-target market. Sign up to see the recommended price for every market.
Inconsistency check

Markets where pricing pulls in different directions

These 6 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • AustraliaModerate spread · 3 bands, all above range
  • CanadaModerate spread · 3 bands, all below range
  • FranceSubtle spread · neighbouring bands, all below range
  • IndiaSubtle spread · neighbouring bands, all above range
  • JapanSubtle spread · neighbouring bands, all above range

1 more market shows the same drift in this preview.

Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

All 3 findings come from your own pricing data.

🇨🇦Money on the table: Canada

Its worst price sits about 23% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.

🇺🇸Your biggest market: United States of America

Every price we read in the United States of America is a reference price. A reference price can't be off target against itself, so it isn't in the findings above.

39 of 70 price checks are off

That's 56% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 13 products

Your widely sold products, most price checks off target first.

Master Pack

14% in range · 7 price checks
Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 5

End Game Special Offer 3

29% in range · 7 price checks
Inside the range the market carries · 2Over what the market carries · 5

End Game Special Offer 2

29% in range · 7 price checks
Well under what the market carries · 1Under what the market carries · 1Inside the range the market carries · 2Over what the market carries · 2Well over what the market carries · 1

Starter Pack

43% in range · 7 price checks
Under what the market carries · 1Inside the range the market carries · 3Over what the market carries · 3

Legendary Pack

33% in range · 6 price checks
Under what the market carries · 1Inside the range the market carries · 2Over what the market carries · 2Well over what the market carries · 1
8 more products in this audit.
Unlock the full report

You're seeing all 9 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

Free · No credit card

Prefer to look first? See what Mirava would change in a sandbox. Nothing goes live.
Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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