🇨🇦Money on the table: Canada
Its worst price sits well under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
Prepared for the Twisted Ropes team
We checked your prices in 9 markets. Claim it and your account opens with this report already inside.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
80/ 100
Your prices sit close to their local optimum.
Scored across 7 of your markets.
On trackYour pricing holds up. 39 prices still leave money on the table.
39 of your 70 prices still sit off their local optimum. The rest are where they should be.
Even well-priced apps usually have a few gaps worth closing. Your last easy wins are ranked below.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price in Australia sits well over its optimum band.
Priced above the band, buyers quietly drop off at the top end. 2 more markets sit outside their range.
Prices checked
70
13 products, 9 countries
Off-target
39
56% of prices
Avg deviation
13.5%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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1 country couldn't be analyzed. We don't have a Mirava Index or live exchange rate for it yet, so it's left out of the scores above rather than guessed at.
Scored across 7 of your 9 markets.
How your prices stack up
Far below optimum
1
Below optimum
5
Near optimum
31
Above optimum
27
Far above optimum
6
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 9 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Australia Far above optimum | Locked |
Canada Far below optimum | Locked |
India Far above optimum | Locked |
France Below optimum | Locked |
United Kingdom Above optimum | Locked |
Mexico Above optimum | Locked |
Plus 1 more off-target market. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 9 markets.
We cover 175+ storefronts for customers.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
Markets where pricing pulls in different directions6 markets pull in different directions6 markets pull in different directions
Markets where pricing pulls in different directions
6 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 6 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- AustraliaModerate spread · 3 bands, all above optimum
- CanadaModerate spread · 3 bands, all below optimum
- FranceSubtle spread · neighbouring bands, all below optimum
- IndiaSubtle spread · neighbouring bands, all above optimum
- JapanSubtle spread · neighbouring bands, all above optimum
1 more market shows the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out39 of 70 prices are off39 of 70 prices are off
What stands out
39 of 70 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
39 of 70 prices are off
That's 56% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown13 products · 44% of price checks near optimum13 products · 44% of price checks near optimum
Product breakdown
13 products · 44% of price checks near optimum
Per product
Across 13 products
Your widely sold products, most prices outside their optimum band first.
Master Pack
14% near optimum · 7 prices
Under its local optimum · 1Near its local optimum · 1Over its local optimum · 5
End Game Special Offer 3
29% near optimum · 7 prices
Near its local optimum · 2Over its local optimum · 5
End Game Special Offer 2
29% near optimum · 7 prices
Well under its local optimum · 1Under its local optimum · 1Near its local optimum · 2Over its local optimum · 2Well over its local optimum · 1
Starter Pack
43% near optimum · 7 prices
Under its local optimum · 1Near its local optimum · 3Over its local optimum · 3
Legendary Pack
33% near optimum · 6 prices
Under its local optimum · 1Near its local optimum · 2Over its local optimum · 2Well over its local optimum · 1
8 more products in this audit.
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