🇦🇺Biggest overprice: Australia
Its worst price sits about 15% past the top of the range this market carries. Coming down a tier or two usually grows total revenue, not the other way around.
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Based on 2 markets, so read it as a first look.
On track5 of your 18 price checks sit below the range their markets carry. Another 7 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Your last easy wins are just below.
A small nudge up usually lifts ARPU without losing customers.
Countries audited counts all 3 markets we analyzed. The score above covers the 2 we could measure. We ran 18 price checks, not 21. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Across the 3 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Japan Far below range | 31% |
Australia Above range | 15% |
These 2 previewed markets don't have one pricing story. In 1 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
All 3 findings come from your own pricing data.
Its worst price sits about 15% past the top of the range this market carries. Coming down a tier or two usually grows total revenue, not the other way around.
We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.
That's 67% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
Your widely sold products, most price checks off target first.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
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