🇨🇦Money on the table: Canada
Its worst price sits well under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
45/ 100
Most of your prices are well off their local optimum.
Scored across 9 of your markets.
Off targetMost of your prices are off their optimum band.
147 of your 178 prices sit above their local optimum, pricing buyers out at the top end. Another 6 sit below their own, likely revenue you're not collecting. Your biggest gap: India, well over its optimum band.
153 of your 178 prices are costing you money. The worst are ranked below. Start with the top three.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too high in 7 of the 9 markets in this preview.
In India, it's well over its local optimum.
Prices checked
178
84 products, 10 countries
Off-target
153
86% of prices
Avg deviation
43.4%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
Nothing changes in your store. You review every recommendation first and push it live only when you approve.
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Scored across 9 of your 10 markets.
How your prices stack up
Far below optimum
2
Below optimum
4
Near optimum
25
Above optimum
87
Far above optimum
60
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
India Far above optimum | Locked |
Brazil Far above optimum | Locked |
Mexico Far above optimum | Locked |
Australia Far above optimum | Locked |
Canada Far below optimum | Locked |
Germany Far above optimum | Locked |
Plus 3 more off-target markets. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 10 markets.
We cover 175+ storefronts for customers.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
Markets where pricing pulls in different directions4 markets pull in different directions4 markets pull in different directions
Markets where pricing pulls in different directions
4 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 4 previewed markets don't have one pricing story. In 2 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- CanadaWide spread · pulled both ways
- AustraliaModerate spread · 3 bands, all above optimum
- JapanWide spread · pulled both ways
- GermanySubtle spread · neighbouring bands, all above optimum
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out153 of 178 prices are off153 of 178 prices are off
What stands out
153 of 178 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
153 of 178 prices are off
That's 86% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown84 products · 14% of price checks near optimum84 products · 14% of price checks near optimum
Product breakdown
84 products · 14% of price checks near optimum
Per product
Across 84 products
Your widely sold products, most prices outside their optimum band first.
Hotspot Shield VPN with Pango · Monthly
0% near optimum · 8 prices
Over its local optimum · 4Well over its local optimum · 4
1 month VPN subscription · Monthly (2)
0% near optimum · 7 prices
Over its local optimum · 4Well over its local optimum · 3
1 month VPN subscription · Monthly (3)
0% near optimum · 7 prices
Over its local optimum · 4Well over its local optimum · 3
1 month VPN subscription · Monthly (4)
0% near optimum · 7 prices
Over its local optimum · 4Well over its local optimum · 3
1 month Premium VPN
0% near optimum · 6 prices
Over its local optimum · 2Well over its local optimum · 4
79 more products in this audit.
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