🇨🇦Money on the table: Canada
Its worst price sits about 23% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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App Storeiii9i.com
Pricing Score
71/ 100
Several of your price checks sit away from what their markets carry.
Scored across 8 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
24 of your 64 price checks sit below the range their markets carry. Another 24 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 48 of your 64 price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in Australia sits about 39% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around. 2 more markets have a price this far out.
Countries audited
9
of 175+ worldwide
Price checks
64
8 products, 9 countries
Off-target
48
75% of price checks
Avg deviation
24.0%
vs the local target price
Countries audited counts all 9 markets we analyzed. The score above covers the 8 we could measure. We ran 64 price checks, not 72. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
8
Below range
16
In range
16
Above range
8
Far above range
16
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Australia Far above range | 39% |
India Far above range | 38% |
Canada Far below range | 23% |
Germany Below range | 8% |
France Below range | 8% |
United Kingdom Above range | 6% |
Sign up to see the recommended price for each of these markets.
Findings
What stands out
All 3 findings come from your own pricing data.
🇨🇳Your biggest market: China
We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.
48 of 64 price checks are off
That's 75% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 8 products
Your widely sold products, most price checks off target first.
Snake Game Source
25% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 2
Whac-A-Mole
25% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 2
Tetris
25% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 2
Source of look color
25% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 2
Five Chess Game Source
25% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 2
3 more products in this audit.
Unlock the full report
You're seeing all 9 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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