12 of 18 prices are off
That's 67% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
Pricing Intelligence ReportBy Mirava
what3words: Navigation & Maps
what3words is an easy way to identify precise locations. Every 10 foot square has been given a unique combination of three words: a what3words address.
Prepared for the what3words team
We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
53/ 100
Most of your prices miss their local optimum.
Scored across 9 of your markets.
Room to improveYou're pricing buyers out at the top end.
12 of your 18 prices sit above their local optimum, pricing buyers out at the top end. Your biggest gap: India, well over its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too high in 6 of the 9 markets in this preview.
In India, it's well over its local optimum.
Prices checked
18
2 products, 10 countries
Off-target
12
67% of prices
Avg deviation
43.0%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 9 of your 10 markets.
How your prices stack up
Far below optimum
0
Below optimum
0
Near optimum
6
Above optimum
6
Far above optimum
6
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
India Far above optimum | Locked |
Brazil Far above optimum | Locked |
Mexico Far above optimum | Locked |
Australia Above optimum | Locked |
Canada Above optimum | Locked |
Japan Above optimum | Locked |
Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 10 markets.
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- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
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More in this audit
What stands out12 of 18 prices are off12 of 18 prices are off
What stands out
12 of 18 prices are off
Findings
What stands out
This finding comes from your own pricing data.
The full report puts a price on your widest gaps.
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Product breakdown2 products · 33% of price checks near optimum2 products · 33% of price checks near optimum
Product breakdown
2 products · 33% of price checks near optimum
Per product
Across 2 products
Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
what3words Pro · Yearly
33% near optimum · 9 prices
Near its local optimum · 3Over its local optimum · 3Well over its local optimum · 3
what3words Pro · Monthly
33% near optimum · 9 prices
Near its local optimum · 3Over its local optimum · 3Well over its local optimum · 3
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